"The future market will be busy for engineering furniture companies like we do . I think the future furniture market (especially the high-end field) will expand towards hotels and engineering. The high-end consumer groups have The requirements are higher, so this requires our factory to not only provide them with furniture for activities, but also include fixed installations (like door covers, corner lines, etc.) to implement the overall supporting services. "Lu Huineng said with confidence .
Since 2012, many factories have seen the market gap and potential in the high-end furniture field, and have joined in one after another. As far as Yi'an itself has been engaged in the production of high-end fields, this year, due to the rapid development momentum, The company has set up an engineering department of about 50 people specifically to cooperate with dealers and factory customers to customize services. This department is specifically responsible for assisting dealers in door-to-door measurement, design, quotation, construction, etc. The purpose of this is to ensure The factory has an independent team to handle the increasing demand for customized orders to ensure that this part of the customer is not lost and continues to grow.
We believe that although they are in direct contact with the market and customers, the factory still needs to recognize its own position and cannot compete with distributors to snatch distributors' profit margins. Therefore, our positioning is to serve dealers, assist dealers to complete customized or engineering orders, so that factories and dealers can achieve a win-win situation.
In the past, dealers and factories also made orders for engineering furniture , but because the factory did not have a special team, in order to ensure that the orders would not be lost, the dealers had to look for designers outside to serve, the cost was very large, and there was also a gap between the cooperation with the dealer Sex and communication are not smooth, so many dealers are also very poor in doing it, often causing the loss of this part of the customer, which is a pity. And we just saw this, and only set up an engineering department this year to assist dealers in taking orders. From the perspective of now, we think that the future market enterprises must do this to work. Now in the field of high-end furniture, this trend has become more and more. As long as the distributors do a good job in sales, the subsequent design , Order, installation, etc. are all handed over to the factory to do it. In this way, the distributors can do it easier, and they can assist the factory to take orders wholeheartedly to achieve a win-win situation.
As a manufacturer of high-end brand furniture , each of the orders is often hundreds of thousands, or even millions, many customers will skip the distributor link, directly find the factory, hoping to get orders from the factory, get the factory price. Factories often face the temptation of profit. Some factories will directly contact customers and raise the ex-factory price to customers a little, but they are slightly lower than the dealer's price, so it is easy to reach a deal. But in the long run, it is easy to cause conflicts and contradictions between the factory and the dealer, and it is not conducive to the survival of the dealer and causes the loss of the dealer. Therefore, for the factory, such behavior is short-sighted.
Lu Huineng believes that as a factory, it should vigorously assist and train dealer teams to help dealers complete orders and make them stronger, so as to help cultivate and stabilize their teams. The factory refuses customers who come to trade, which is actually another price guarantee for customers, giving them confidence. In various regions, the factory stipulates that dealers can only serve the local market. When it comes to foreign markets, if there are local distributors, they must also be handed over to the local distributors. This is where the high-end service is strict and very good. To ensure the independent pricing power and benefits of each regional distributor, to avoid vicious price competition between distributors, the ultimate guarantee is the interests of the factory and the longevity of the brand. (Editor: Peter)
Adjustable Medical Protective Goggles
Medical Goggles Cvs,Medical Lab Goggles,Protective Goggles For Flu,Protective Goggles 3M
Xinguankang Medical Research(Shandong) Co., Ltd , https://www.xgkhealthcare.com