Regardless of smart homes, what is the size of the smart lock market in Tianjin in terms of a purely industrial market? What areas will the future Tianjin smart lock market focus on? In our opinion, the Tianjin smart lock market is generally concentrated in the following four areas:
I. New urbanization brings new opportunities. To achieve the settlement of more than 13 million people into the city, to speed up the full coverage of the residence permit system. The advancement of new-style urbanization will inevitably push a large wave of rural population to the cities. Tianjin’s urbanization construction has already kicked off. Star-shaped model towns such as Huaming Town and Jinnan Bali Town have been established. These new models There are many high-rise buildings in the town, and new houses bring new consumer ideas. This will inevitably drive the demand of the Tianjin smart lock market.
Second, the second-hand dress up market can not be ignored. According to data from the National Bureau of Statistics, investment in real estate development in the first quarter was 1,929.2 billion yuan, a year-on-year increase of 9.1 percent, an acceleration of 2.2 percentage points from the previous year, an acceleration of 0.2 percentage points from January to February this year; of which, residential investment increased by 11.2 percent. %. Tianjin, a directly-administered municipality directly under the central government, doubled the number of real estate transactions last year, making it hard to find even one room in the central district of the city. Therefore, for Tianjin smart lock companies, the second-hand housing replacement market is also not to be conceived. Apartments and hotels will also be the traditional market for Tianjin smart locks. According to newly released data from the National Bureau of Statistics, at the end of 2016, China’s floating population was 245 million people, a decrease of 1.71 million from the end of the previous year. Although the number of floating population in China has gradually declined after reaching a peak of 253 million in 2014, because the base of floating population is still very large, it is expected that the demand for renting by floating population will continue to be very strong for a long time to come. The relevant figures show that the number of floating population in Tianjin has reached 3.8 million, most of which are migrant workers in Tianjin. The huge army of migrant workers has contributed tremendous strength to the development of the city. Along with the development of the city, the desire of migrant workers to integrate into the city has become more and more urgent. The demand for housing has been increasing and natural. The demand for locks will also increase. In addition, the hotel will continue to be the main market for the smart lock industry in Tianjin.
Fourth, retail will be the main battlefield of Tianjin smart locks in the future. Smart locks account for more than 70% of the market share in Japan, South Korea, and some European and American countries. China has 1.4 billion people and nearly 400 million households, while Tianjin has a permanent population of 15.4695 million. At present, the home base of Tianjin smart locks is very low, less than 3%. That is, 97% of households have the need to update from mechanical locks to Tianjin smart locks. Therefore, the market size of smart locks in Tianjin will be very large in the future.
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