Commercial display market space is promising, future development worth the wait

Considering the performance of China's B2B commercial display market in 2010, AVC forecasted that in the next five years, China's B2B commercial display market will be more worth looking forward to and will show the following development trends.

Due to its thinness, low energy consumption, low radiation and other advantages, backlit LCD TVs have been widely used in the B2C market. AVC data shows that the penetration rate of B2CLED LCD TVs has reached 30%. However, due to price, product characteristics, and user demand, its application rate in the B2B field is still not high. In 2010, its market penetration rate was less than 5%. However, with the large-scale release of new LED production capacity in 2011, its product prices will be further closer to the CCFL, and AVC expects that in 2011, the penetration rate of LED liquid crystals in the B2B market will reach 8% to 10%. %.

In addition, there are currently three major technologies in the field of large-screen videowalls, namely, DLP (digital light processing based on Texas Instruments) technology, LCD (liquid crystal) technology, and PDP (plasma) technology. In the context of the rapid development of the domestic splicing system market, the competition among different technology types has also intensified. According to AVC research, DLP products, as the most traditional and most mature products, have maintained a market share of around 80% in the past two years, and have maintained an annual growth rate of around 20%. LCD splicing is a newly emerging large-screen splicing wall product in recent years. Its current market share is about 12%, and its average growth rate exceeds the growth of the DLP market. In the future, with the constant mass production of high-generation lines, Samsung, Sharp, LG and other mainstream manufacturers will vigorously promote and the LCD seams will continue to shrink (the current minimum size is 4mm. In the future, there will be less than 3mm seam joints on the market). LCD splicing wall will usher in a broad space for development, and it is bound to further challenge the market mainstream status of DLP splicing wall.

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