China's bathroom hardware agent marketing new weapon

China's bathroom hardware agent marketing new weapon

In this era of network information, new marketing models and channels may emerge every day. With the advent of the WeChat era, this platform has now become a new way for many businesses to promote marketing. For the bathroom hardware industry, as a bathroom hardware agent in the face of a variety of emerging marketing methods, choose a more convenient and effective marketing tools is the success of this business.

Establishing an important way to promote brand awareness through online WeChat

Today's young people, WeChat has become one of the most important platforms for establishing a circle of friends. Many bathroom hardware agents use this method to establish their own customers or potential customer groups to promote their own brands and products. General bathroom hardware agents will have their own friends and classmates in the WeChat circle, but more are their own customers. Many young people in these groups are keen to promote this kind of promotion. Hardware products, but also for the intention of customers to scan the WeChat two-dimensional code to focus on their own agency brand, understand the agent's product developments and promotions, this promotion form faster than the traditional way, and involves a wider range.

Bathroom hardware agent marketing new weapon: micro-marketing

Through the WeChat platform, more and more bathroom hardware agents have tasted the sweetness. Their own WeChat and the company’s WeChat public number keep a high degree of linkage. They provide SMS-related information to the old customers and details related to the old customers. The public micro-signal, while sharing the use of related products in the circle of friends, screenshots sent to the bathroom hardware companies WeChat public platform can also participate in the lottery. In this way, customers who are ready or enthusiastic about bathroom hardware products become customers of the public bathroom hardware platform. Just as many businesses now let more people participate in activities such as giving prizes via WeChat, this is one of the ways WeChat marketing and promotion.

WeChat Group adds points to the reputation system of the agents

As a young family now, WeChat has become a very important part of life. Many bathroom hardware agents also know the power of WeChat. They are very hard to maintain their own WeChat circle. Every time a product is sold, it will record the customer's information in detail. If the family has a mobility inconvenient elderly and what kind of product is suitable for them, it will slowly build a set of products. Perfect customer management system. Through Wechat, customers can return visits and live exchanges. After Wechat interaction, they can establish a very stable relationship with customers. Customers have a deeper impression on agents and products. That is, each sale of a product by an agent equals more than one friend. Once this friend approves the agent, he will recommend the agent's bathroom hardware in his own social circle. As an old customer, once there is a post-sales problem, it can be immediately known and resolved through this platform, creating a good reputation for itself. At the same time, in the bathroom hardware industry, the reputation system of the agents will be highly recognized by the consumers. .

The emergence of a new thing often requires a dissemination process. It may only affect a part of the people temporarily. However, with the subtle influence of the lifestyle, people will slowly change their old consumption habits. Bathroom hardware agents only follow the pace of the market to "advance with the times" in order to develop a marketing strategy more in line with the status quo, so that their bathroom hardware industry to a higher level.

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