Home monitoring needs to improve user experience

In recent years, the acceleration of the pace of life and the improvement of living standards have made people's desire for security more eager. More and more video surveillance products have been applied to ordinary families, which provides a good market for the development of enterprises. surroundings. According to a survey conducted by the reporter, some well-known video surveillance companies such as Hikvision, Samsung, and Jiaxinjie have successively launched some home monitoring products in an attempt to grab more market share in the civil market.

Current situation: Small market but great potential What is home monitoring? The general point of view is that home monitoring refers to the use of network technology to connect surveillance systems such as video, audio, and alarm systems installed at home, and to save useful information through the processing of computer-controlled computers. And sent to other data terminals, such as mobile phones, laptops, 110 alarm centers and so on.

In recent years, with the improvement of people's living standards and the popularity of the Internet, the awareness of security protection has become more and more popular. In particular, the development of information technology and the improvement of people's living environment in recent years have led to an unprecedented increase in people's awareness of family safety precautions. Home monitoring, based on the seamless compatibility of technology and IP networks, as well as the provision of remote real-time video processing capabilities and other network applications, has received a lot of home monitoring consumer sought after, the current domestic home monitoring products are in 20 The growth rate of %, its market demand is limitless.

However, it is worth mentioning that, from the current development of the entire domestic home monitoring situation, the market share of home monitoring is really people can not bear to look straight. According to Wang Shiming, deputy chief and marketing director of Shenzhen Hui Rui Tianyan Technology Co., Ltd., at present, the share of domestic home monitoring products in China’s market share is less than 1%. It does not depend on whether the data is correct or not, at least shows the fact that China's domestic home monitoring market share is insufficient.

In view of this situation, yesterday's reporter interviewed Yao Guoliang, deputy general manager of Shenzhen Jiaxinjie Technology Co., Ltd. (hereinafter referred to as Jiaxin Jie). According to him, at present, with the rapid development of home information, users' demands for home security have become increasingly strong, and network cameras will continue to develop rapidly. However, video surveillance based on 3G is also being tested and trialed, while home video surveillance has a strong dependency on networks due to huge data and signal flow, and requires home deployment of home gateways and cameras, making it more difficult to research and develop. As a result, the final result is that video surveillance is currently used mainly in industries and households that are closely linked to homes. There are few applications for home monitoring.

Network Vulnerabilities, False Positives, and Storage into Development Bottlenecks In recent years, with the continuous advancement of video surveillance technologies, video surveillance has moved toward high definition, intelligence, and networking. However, everything has its two sides, and it brings a series of problems while video surveillance continues to bring convenience to people. The existence of these problems has gradually become a bottleneck restricting the development of home monitoring.

For example, in terms of network vulnerabilities, on March 27th, CCTV News exposed a hacker who exploited vulnerabilities and cracked software of major branded network cameras on the Internet, and easily controlled the network cameras in other people's homes. In addition to the control, the hacker also turned on the camera, took every move in the user's life and put it on the Internet to "live". After the incident was exposed, only more than 1600 people forwarded messages on the CCTV News microblogging account. It is understood that there are various reasons for the network monitoring system being attacked, some of which are loopholes in the monitoring device itself, and some of which are caused by the Internet. However, whatever the reason, it shows that there are potential threats to home network monitoring. Caused many home users to deter home network monitoring products.

Secondly, in terms of false positives, according to Zheng Jiancai, distribution product manager of Zhejiang Yushi Technology Co., Ltd., at present, the false alarm rate of most video alarm products reaches more than 90%, and users are deeply disturbed by them. Therefore, basically return to the stage of post-event video transfer. Finally, with regard to storage, with the advent of the era of high-definition, the quality of home surveillance has been continuously improved. For this reason, Xia Qichun, marketing manager of Shenzhen Ruida Vision Technology Co., Ltd., said that for the average user, the screen is clear. It is the clearer and more popular the screen, but one of the contradictions that needs to be considered in reality is the large storage of big data brought about by high-definition screens.

The user experience needs to be improved. According to authoritative statistics, in 2012, shipments of equipment in the global monitoring market reached 90 million units, of which IPC accounted for 9.9%, and in 2013, this ratio was even higher. This has benefited from the successful transition of the video surveillance market from analog surveillance, digital surveillance, and network surveillance, resulting in a rapid expansion of the security and civilian market. Currently, IPcamera products on the market are dazzling, but there are three common disadvantages in terms of user experience: First, the access between different network operators is slow, and even remote viewing is impossible. For example, the telecom user's IPcamera is viewed through mobile and Unicom 3G. The video is not very smooth or can not be viewed, which brings great inconvenience to the user. Second, the user cannot really use the “zero setting” to use. The average user wants to log in to the device. The equipment can be used after the corresponding network settings are made. Third, the industry is generally "hard, soft, soft," with poor end-user experience, inconvenience in use, and complex operation and other shortcomings that affect product loyalty to product sales. The influence of user experience on the market has become more and more obvious. Many manufacturers are struggling to deal with user opinions and complaints from all over the world every day, which seriously hampers the expansion of enterprises and products. Enterprise development and sales volume expansion must rely on the improvement of user experience, which has become the consensus of domestic and foreign security vendors.

In this regard, Yao Guoliang said that home monitoring is different from the general monitoring of the needs of large buildings such as buildings and finances. It is mainly directed at the monitoring of private houses and has strong privacy. "I think we can't simply call it home monitoring. With the further popularization of 3G mobile phones, mobile phones have become the best wireless terminal business platform. People can use mobile phones to achieve remote home monitoring, and this kind of remote monitoring basically This is achieved through high-definition surveillance, where people can access the network with a wired or wireless connection through a laptop, and home-based network cameras that support wired and wireless modes will take care of home care, shop visits, and other functions, making HD surveillance technology more accessible to home users. This is a manifestation of the development of smart home integration. The future of 'home monitoring' is likely to be integrated into the smart home products, an important part of the smart home. "Yao Guoliang said that this is 'home monitoring' is increasing users One of the important manifestations of the experience.

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